The sharing economy has created massive opportunities to generate passive income by renting out underutilized assets. But which items deliver the highest returns? Based on market demand and profit margins, here are the 10 most profitable things to rent or lease this year.
1. Luxury & Exotic Cars
Why It’s Profitable:
- Daily rates:
- 200–
- 200–1,500+ (supercars can hit $3,000/day)
- High demand: Weddings, photoshoots, weekend getaways
- Best platforms: BorrowBe, Turo, Getaround
🔹 *Example: A Tesla Model 3 rents for
100–
100–250/day, earning owners $3,000+/month*
2. Photography & Videography Gear
Why It’s Profitable:
- Cameras, drones, lenses rent for
- 50–
- 50–500/day
- Freelancers & hobbyists avoid buying expensive equipment
- Best platforms: BorrowBe, Fat Llama, Lensrentals
🔹 Pro Tip: Bundle gear (camera + lens + stabilizer) for higher rental value
3. Construction & Industrial Equipment
Why It’s Profitable:
- Excavators, scissor lifts rent for
- 500–
- 500–5,000/week
- Contractors prefer renting over buying
- Best platforms: Equipmentshare, BigRentz
4. RVs & Campers
Why It’s Profitable:
- 150–
- 150–500/night (luxury RVs up to $1,500)
- Peak seasons: Summer & holidays
- Best platforms: Outdoorsy, RVshare
5. High-End Fashion & Accessories
Why It’s Profitable:
- Designer handbags rent for
- 50–
- 50–300/week
- Luxury watches lease for
- 100–
- 100–1,000/month
6. Event & Party Equipment
Why It’s Profitable:
- Chairs, tents, sound systems rent for
- 50–
- 50–1,000/event
- Wedding/event season spikes demand
- Best platforms: BorrowBe, Zilok
7. Medical & Mobility Equipment
Why It’s Profitable:
- Wheelchairs, hospital beds rent for
- 100–
- 100–500/month
- Insurance often covers rentals
8. Power Tools & DIY Equipment
Why It’s Profitable:
- Homeowners rent instead of buying
- 20–
- 20–200/day for pressure washers, jackhammers
- Best platforms: BorrowBe, Sunbelt Rentals
9. Storage Space (Garages, Warehouses)
Why It’s Profitable:
- 50–
- 50–500/month for unused space
- Zero maintenance required
- Best platforms: Neighbor, SpareFoot
10. Drones & Tech Gadgets
Why It’s Profitable:
- 50–
- 50–300/day for high-end drones
- Videographers & surveyors need short-term use
How to Maximize Rental Profits
✔ Seasonal pricing (charge more in peak demand)
✔ Bundle items (e.g., camera + tripod + mic)
✔ Offer discounts for long-term leases
✔ Use BorrowBe’s free listings to avoid high commissions
